Introduction to Careermums CareerMums was launched in 2006 in recognition of the unique needs of working families and has grown to become a cost effective alternative to complement your current recruitment strategy. Careermums offers a range of advertising options to ‘connect’ employers and recruiters with a large and growing market of job seekers who are actively looking for flexible and/or return to work opportunities. View our testimonials. Advertising options are also available for businesses to reach mothers who require products and services which will support them in their return and participation in the workforce. By advertising with CareersMums you will appear within Australia’s most established and respected women’s employment site. Site founder, Kate Sykes, is a recognised voice for working families and mothers with regular comments and appearances in all forms of media. View our recent media releases. Site Statistics and Audience Profile Monthly Site Statistics: 23,011 unique visits per month 112,117 page views per month Registered job seekers – 10,700 Registered employers - 1,650
(Source: Google Analytics – July 08) Careermums audience profile: 99% Australian female 95% Aged 30-45 60% have children 0-5 years 85% have 1-2 children 64% have bachelors degree, masters degree or TAFE qualification 100% are looking for some form of employment – (6% full time; 40% part time; 20% job share, 15% contract/temp; 19% school hours)
Site Overview
CareerMums offers easy access to a range of resources for both: Employers - businesses (of any size) looking for employees, HR managers, recruitment companies, franchises and self employment opportunities. Job seekers - women looking for return to work, part time and/or flexible work opportunities, consultants and virtual assistants.
CareersMums resources include: Job Directory and Listings – job seekers search available positions by geographical area, job category, income and type of role. Resumes/Profiles - employers and recruiters search through registered careermums resumes and profiles listed in our candidate search service. Job Alert Emails – your job is emailed directly to registered careermums who match your role requirements. Job Seeker Enewsletter - This is emailed fortnightly to over 10,000 registered careermum job seekers. Sign up. Employers Newsletter - emailed to employers and recruiters linking to latest human resources information for the workplace. Sign up. Careers Content – comprehensive resources, tools and information for both employees and employers. Visit these resources. Employer Resources - HR services including exit interviews, recruitment assistance, and Toolkits including our Working Parents Toolkit and the Flexible Work Proposal Toolkit. Visit these resources.
And MORE! View our testimonials. Opportunities to reach Career Mums - Free and Paid 1. Advertise your salaried or pay-per-hour job listing
View our rates for job listings. To get started, return to the home page and register as a new employer. The next step is to pay for your job advertisement/s (via paypal), and then you can post your job advertisement using our easy-to-use job template when you are ready. If you require an invoice, call us after you have registered with CareerMums.
Volunteer jobs can be listed free of charge. All you need to do is contact us after you have registered as an employer. Jobs in regional towns around Australia can be listed for free. Read our fact sheet on how to write an effective job advertisement.
2. Candidate Search Service Employers can now search our database of candidate profiles (where some of our registered users have chosen to post their profile). View a summary of our candidates from your account area. This service is free to advertisers who purchase a job listing while we build up our database. More information. Unlike other Candidate Boards, our candidates are required to re-fresh their information every 60 days to ensure your search includes active job seekers.
3. Self Employment Opportunities web page This web page is for self employment opportunities that are genuine commission only or franchise businesses. Please note: To advertise here, you need to submit your advertisement for review - the business opportunity must be presented very clearly. This means identifying the product or service to be sold. If we find these self employment opportunities to be business scams, we will remove immediately and the fee will not be refunded. View the self employment web page. Advertise your business for 30 days nationwide Send us your advertisement including the name of your company, a text link and up to 120 words of text This web page is linked to our weekly Job Seeker Enewsletter The cost is $70 (excl. GST) per month or $60 (excl. GST) per month for 3 months paid upfront - request an invoice
Call us on (02) 6161 0128 or email us to start advertising or discuss your advertising requirements.
4. Banner ads Appears on the left hand side of every web page on CareerMums.com.au so you get maximum exposure Size: 160 pixels wide x 160 pixels high or 160 pixels wide x 600 pixels high Maximum size: 70KB Animated or flash files accepted Cost: $285 (excl. GST) for 30 days for the 160x160 pixel banner or $385 fo 30 days for the 160x600 pixel sized banner. We currently average around 119,000 page impressions per month. - Advertisers receive a report on click-thru rates and impressions
- Contact info@careermums.com.au to discuss your requirements.
5. Job Seeker eNewsletter Advertising Every week, we distribute a Job Seeker Update enewsletter to all of our registered job seekers (10,500 currently). 1. You have the opportunity to promote your relevant product or service to our users. We only accept two advertisers per enewsletter. 2. Promote your business as a sponsored link. We only accept up to four sponsored links per enewsletter. Call us on (02) 6161 0128 or email us to start advertising or discuss your advertising requirements. We reserve the right to accept or reject an advertiser.
6. Surveys / Questionnaires If you are interested in tapping into the minds of mums, consuct a survey to generate research for your product or service. The cost is $50 per question (maximum of 10 questions). This will depend on the number of questions. Contact us to discuss your requirements. CareerMums reserves the right to accept or reject the promotion of specific products and services, and specific survey questions.
Advertising Specifications and Deadlines
Please email info@careermums.com.au with any enquiries regarding advertising specifications and deadlines.
Advertising Terms & Conditions
- To place your job opportunity please register as an employer (pay online by paypal, or request an invoice).
- Careermums will endeavour to place material received beyond the stated deadlines according to your schedule. If this is not possible your advertisement will be placed in the next available position.
- Careermums views all advertisements prior to appearance on the site. We will not accept advertising which we deem as offensive or inappropriate. Any sound contained in web advertisements must be user generated.
- For further advertising terms and conditions please click here link to http://www.careermums.com.au/terms.php
Contact Us Call us on (02) 6161 0128 or email us to start advertising or to discuss your requirements |
